Rupert Murdoch: having a smashing time in the UK? – The Guardian (blog)

It looks like Rupert Murdoch is currently in the UK, if his chief of staff’s latest tweets are anything to go by.

— Natalie Ravitz (@nravitz)
April 27, 2015

The boss makes me feel better about how often I smash my iPhone by coming in with this today.

Monkey wonders how Murdoch’s phone screen got broken – a fit of pique over the Sun and Times’s failure to crush Ed Miliband, perhaps?

While Monkey was fascinated to learn Murdoch is in the UK, the rest of Natalie Ravitz’s Twitter feed gives a its usual entertaining insight into the media mogul’s life.

He is for instance, already a keen fan of the Apple Watch:

— Natalie Ravitz (@nravitz)
April 24, 2015

Paging @JoannaStern@rupertmurdoch finally got his own #AppleWatch today. Sorry about stealing yours

— Natalie Ravitz (@nravitz)
April 8, 2015

MT: @rupertmurdoch @JoannaStern Can I please have the Apple watch now? I want to read @WSJ on it.

As well as the latest in virtual reality tech:

— Natalie Ravitz (@nravitz)
April 17, 2015

Always fun at @FOXSports@rupertmurdoch is watching a little @NASCAR right now thanks to @NextVR_app

He’s even been paying attention to the latest viral sensations:

— Natalie Ravitz (@nravitz)
February 27, 2015

“What do you mean @paulcheesbrough thinks this dress is white and gold? It’s blue!”- @rupertmurdoch cc @ScottishSun

But perhaps most importantly, he spends a lot of time hanging out with his dog Bluey.

— Natalie Ravitz (@nravitz)
April 17, 2015

Crazy socks, crazy puppy. @rupertmurdoch and his pup.

— Natalie Ravitz (@nravitz)
March 11, 2015

Happy Birthday @rupertmurdoch – best boss I could ask for. Sorry I can’t celebrate with you today!

— Natalie Ravitz (@nravitz)
February 9, 2015

I’m not sure who is having more fun: @rupertmurdoch or the puppy

Monkey suspects this may all be a carefully orchestrated attempt to project a softer side to the mogul.

But if it is, Bluey’s regular appearances suggest Rupert’s PR people are at least up to speed with what plays well on social media.


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