Shining a light on the dark side of fashion – Florida Flambeau
The clothing industry is the second largest polluter in the world, following oil. Due to these statistics, Florida State University’s Chapter of American Association of Textile Chemists and Colorists (AATCC) is hosting a sustainable fashion show this fall.
AATCC is open to all majors and focuses on the retail industry and fashion industry. One of their main events is an annual fashion show.
This year’s theme, “Style Me Sustainable,” was introduced by the president, Jessica Bachansingh. She is very passionate about the environment and decided to use her role to help the environment and raise awareness about the crisis.
“Sustainability and ethical fashion is the wave of the future for fashion,” Bachansingh said. “At some point, we will have no choice, so before we get to that point let’s make better choices now.”
According to Newsweek, 14 million tons of clothing are tossed by Americans alone every year, which is around 80 pounds per person. In addition, these textiles have to be sent to incinerators and landfills which costs up to $20.6 million annually in New York City.
“After watching the documentary “The True Cost” and seeing the realities of the fashion industry, you develop a heart for the victims,” Bachansingh said. “The mistreated manufactures, the people affected by chemical processes and for the planet that is so cluttered with textile waste and thrown away garments just because we are too lazy to donate them. We have the power to make a difference just by shopping less and shopping smarter.”
In past shows, AATCC pulled items from local boutiques and styled their models in them. However, this year they will be designing a majority of the pieces from scratch. They will still pull some items from stores, but they hope to include at least one upcycled item on each model. At the event, they hope to showcase what the original garment looked like compared to the item the model is wearing.
“It’s going to be original, it’s going to be something you haven’t seen before,” Public Relations Chair Tara Lawson-Corley. “It’s going to be coming together from our imagination. We get to design it from beginning to end.”
The clothing will not be the only reused material at the event. They are also discussing using old textiles and used water bottles in their décor.
In addition to a green fashion show, AATCC partnered with the Blue Jeans Go Green™ denim recycling program on their campus-wide denim drive this year. The Blue Jeans Go Green™ program, created by Cotton Incorporated in 2006, is a call to action to collect denim from across the United States to divert it from landfills. After the denim is collected, it is returned to its natural cotton fiber state and then upcycled into UltraTouch™ Denim Insulation. The insulation is made from 80 percent post-consumer recycled denim. Then a portion of the insulation is distributed to building organizations, such as Habitat for Humanity, to help communities in need.
The Blue Jeans Go Green™ program has collected over one million pairs of denim. AATCC’s goal is to collect 500 pairs of denim. They take donations in the Sandels building and every week at their table during Market Wednesday. They are also willing to meet up with anyone who would like to donate to the cause.
- If you are interested in modeling for the fashion show, AATCC is hosting a model call on October 9, 11 and 12 at 5:30pm in Williams Johnston room 30. If you have any questions, email AATCC Vice President Amanda Burch at firstname.lastname@example.org.
- The fashion show will take place on November 7 in the Alumni Center Ballroom. If you want to know more information or become a sponsor, email AATCC President Jessica Bachansingh at email@example.com.