ASOS have launched a new collection in collaboration with The Emoji Movie.
Sadly, fashion lovers aren’t too convinced by the retailer’s designs – which include numerous clothing items covered in different emoticons.
Last month, we reported that the online store’s release of a poo emoji novelty bag had left shoppers feeling divided.
And since then, ASOS have released further quirky items to their range.
These include a graphic printed bandeau dress, which retails for £45.
This eye-catching mini design is multi-coloured with intricate bow detailing.
Unsurprisingly, shoppers still don’t know quite to make of the bold fashion items.
Many have taken to social media to give their opinions on emoji style.
One Twitter user remarked: “Wtf have I discovered on Asos… emoji movie???”
Another added: “Can someone please explain to me why tf there is an asos x emoji movie collab????? who wants this ?????”
This isn’t the only item of clothing to divide customers in recent months.
In April, Topshop released these SEE-THROUGH ‘jeans’… and everyone was completely baffled.
And Urban Outfitters were slammed for their new “extreme crop top”, which left your boobs completely exposed.
This Disney Princess lingerie also confused shoppers.